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Social media & communication

design

Telling THE Paintsmiths’ story

An anti-dote to the big box self-service hardware store, Paintsmiths is a South African paint retailer with 35+ stores providing expert knowledge and old school service. Curated colour ranges as well as innovative aesthetic and technical coatings are the hallmark of the brand.

Monthly Instagram and Facebook campaigns are curated in colour streams, focusing on non-toxic, fume-free Zero VOC Envirolite. Coatings that are healthier for people and planet are core to the Paintsmiths portfolio.

The brand is a big fan of collaborations with other brands and influencers whose outlook aligns with the Paintsmiths ethos.

 
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Paintsmiths + superbalist 

A Paintsmiths + Superbalist collaboration.

Photography by @stevemarais 
Styling / art direction by @charl_edwards

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